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Content · Worksheet
Lesson 43Content Creation Mastery
Niche Statement Worksheet
Draft a flexible niche statement: who you serve, the recurring feeling, and room to grow — without locking into one format forever.
A niche is a direction, not a cage. Fill this before your Niche Proof LIVE. If your statement only fits one viral format, you boxed yourself in.
Core niche statement (one paragraph max)
Who I am for (viewer type + situation)
The recurring feeling or outcome they get from staying
What I do on LIVE that delivers that feeling (not a single gimmick)
Flexibility test
Three different LIVE formats that still fit this statement
One thing I could add in six months without rebranding
One thing I will refuse even if it trends (boundary)
One-breath version for your open
Say it out loud in one sentence