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Hook Rotation Worksheet

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Lesson 11Live Streaming Mastery

Hook Rotation Worksheet

Script an opening hook, mid-stream reset, and late re-hook, plus a session timer cue card for delivering all three on schedule.

Write all three hooks word-for-word before you go live — do not improvise them live. Keep this sheet or a timer cue visible during your session.

Opening hook (deliver in your first 10 seconds)

Topic + specific stakes

Exact sentence you will say

Mid-stream reset (deliver around 15:00)

What you're pivoting to

Exact sentence you will say

Late re-hook (deliver around 30:00)

Tease or challenge for the final stretch

Exact sentence you will say

Session timer cue card

  1. 0:00Opening hook

    First 10 seconds — specific, stakes-driven

  2. ~15:00Mid-stream reset

    Pattern interrupt, run regardless of visible new arrivals

  3. ~30:00Late re-hook

    Tease or challenge to fight drop-off

Verbal packaging check (for each hook)

  • States a specific topic, not a vague greeting
  • Implies a payoff deliverable within the next few minutes
  • Under two sentences
  • Rehearsed out loud at least once before going live

After your LIVE: which hook landed best, and why?